I created the Café Loco 504 brand identity for a client launching his specialty coffee roasting business. Inspired by the rich coffee-growing regions of Honduras, the logo prominently features “504,” the country’s international calling code and a tribute to the origin of the beans themselves.
The visual identity was designed to capture the energy and authenticity of the brand while celebrating the craftsmanship behind each roast. Since its launch, the Café Loco branding has been applied across coffee packaging, merchandise, and promotional materials, helping establish a memorable presence for the growing business.